Genesis Middle East and Africa, the global luxury car brand, announced, in cooperation with the Northern Gulf Group of Companies, the exclusive agent of the Genesis brand in Kuwait, the opening of a new service centre in the Shuwaikh area.
She pointed out in a statement that the opening took place in the presence of members of the senior management of the group represented by the Chairman of the Board of Directors of the Northern Gulf Group of Companies, Sheikh Jaber Hammoud Al-Sabah, the Group CEO, Raed Turgeman, and Omar Al-Zubaidi, the CEO of the Genesis brand in the Middle East.
On this occasion, Turjuman said: “We are pleased to present this new facility to Genesis customers and are confident that it will enhance their experience and raise it to distinct levels. Our new centre is the first step in an ambitious strategic expansion plan through which we seek to strengthen our leadership and consolidate the brands we represent in the local market. The plan includes launching a new showroom and maintenance centre.”
He added, “The vision and strategy of the Genesis brand revolve around providing distinctive models that give customers an exceptional and unparalleled experience. We have allocated more than 50 million dollars to invest in projects that enhance the customer experience, providing them with everything they aspire to, starting with high-end and comfortable facilities and ending with customer service based on core values of attention, respect and transparency.”
In turn, Al-Zubaidi expressed his happiness with the consolidation of Genesis’ partnership with the North Gulf Group of companies, and the enhancement of the brand’s capabilities in Kuwait with the launch of the new service centre, stressing that the opening of the centre represents another milestone for Genesis in the region, and showcases its commitment to providing unparalleled high-end customer experiences. Unparalleled in the market.
Elegance and harmony
The invitees were introduced to the facilities and equipment through a tour of the new service centre, which extends over an area of 12,000 square meters and is distributed over 4 floors that include the service centre, the upper floor of the administration offices, the waiting room and the hospitality, while the lower floors are designated for parking.
The new service centre embodies the style of modern luxury and elegant harmony, as well as the passion for quality and the utmost attention to detail that characterizes the Genesis brand.
The glass roof extends over the entire area of the centre, forming a distinctive mixture that combines the atmosphere of luxury. The centre provides quick and periodic service with 15 workstations, with a capacity of more than 1,000 cars per month.
Latest technology
The centre is equipped with the latest integrated technologies and a team of highly qualified employees and cadres of certified technicians and experts who have undergone specialized training courses to ensure maximum levels of efficiency and proficiency. The staff works under the supervision of a management team that cherishes many years of practical experience.
The number of the group’s work team exceeds 350 people, including all technical and administrative levels. The new service centre will also provide services for electric vehicles in the future, which represents an important shift in the strategy of the North Gulf Business Group, which seeks to achieve excellence in providing infrastructure capable of meeting the future needs of customers.
Highest quality standards
The new centre employs the highest international quality standards, and through the best efficiency and effectiveness systems compatible with the rules of the “Genesis” brand, to complete the required work with maximum accuracy and in the shortest possible time by ensuring the availability of all types of original spare parts at all times for all models. “Northern Gulf” customers can book an appointment through the customer service centre to get the service they want at the time that suits them.
To ensure a unique experience full of elegance and luxury, “Northern Gulf” has designed and prepared the spacious waiting room in an elegant style that mimics the first-class lounges.
Genesis’ interest in its customers is clearly evident in the luxurious interior design, where dark colours are in harmony with modern furniture and integrated amenities to give the place an atmosphere of superior luxury, home warmth and exclusive attention. Continuous improvement in efficiency
The centre’s administrative floor includes a library dedicated to study and research, a spacious meeting room equipped with advanced display technology, and a special training centre that offers monthly training courses that are held directly through the company’s experts in Kuwait or via the Internet through Genesis experts, as part of Shamal’s endeavour Gulf to continuously upgrade its competencies, which enriches the customer experience, consolidates the company’s presence and enhances its distinction as one of the leading names in the field of customer service.
